Text patterns

Text patterns are pre-made combinations of text blocks. Each WordPress theme comes with nine text patterns. Within the pattern, you can change and/or add pretty much anything you would like, including font, background color, line-height property, new column, etc.

A headline’s purpose is to quickly and briefly draw attention to the story. It is generally written by a copy editor, but may also be written by the writer, the page layout designer, or other editors. The most important story on the front page above the fold may have a larger headline if the story is unusually important.


A paragraph (from the Ancient Greek παράγραφος, parágraphos, “to write beside”) is a self-contained unit of discourse in writing dealing with a particular point or idea. Though not required by the syntax of any language, paragraphs are usually an expected part of formal writing, used to organize longer prose.

Edwin Herbert Lewis (1894)
The History of the Paragraph

In word processing and desktop publishing, a hard return or paragraph break indicates a new paragraph, to be distinguished from the soft return at the end of a line internal to a paragraph. This distinction allows word wrap to automatically re-flow text as it is edited, without losing paragraph breaks.

Bringhurst, Robert (2005)
The Elements of Typographic Style

Manual of Style

Section organization

Research in 1980 classified newspaper headlines into four broad categories: questions, commands, statements, and explanations. Advertisers and marketers classify advertising headlines slightly differently into: questions, commands, benefits, news/information, and provocation.

Production

Section headings

A headline’s purpose is to quickly and briefly draw attention to the story. It is generally written by a copy editor, but may also be written by the writer, the page layout designer, or other editors. The most important story on the front page above the fold may have a larger headline if the story is unusually important.

The headline or heading is the text indicating the nature of the article below it.

Author: Edwin Herbert Lewis
Title: The History of the Paragraph
Publication date: 1894

A paragraph (from the Ancient Greek παράγραφος, parágraphos, “to write beside”) is a self-contained unit of discourse in writing dealing with a particular point or idea. A paragraph consists of one or more sentences.

Though not required by the syntax of any language, paragraphs are usually an expected part of formal writing, used to organize longer prose.

The headline or heading is the text indicating the nature of the article below it.


Though not required by the syntax of any language, paragraphs are usually an expected part of formal writing, used to organize longer prose.

Author: Edwin Herbert Lewis
Title: The History of the Paragraph
Year: 1894

Titles, Headings and Paragraphs

Section headings


Though not required by the syntax of any language, paragraphs are usually an expected part of formal writing, used to organize longer prose.

Manual of Style


Though not required by the syntax of any language, paragraphs are usually an expected part of formal writing, used to organize longer prose.

The headline is the text indicating the nature of the article below it.


01

Section headings

Though not required by the syntax of any language, paragraphs are usually an expected part of formal writing, used to organize longer prose.


02

Manual of Style

Though not required by the syntax of any language, paragraphs are usually an expected part of formal writing, used to organize longer prose.


03

Section organization

Though not required by the syntax of any language, paragraphs are usually an expected part of formal writing, used to organize longer prose.

A headline’s purpose is to quickly and briefly draw attention to the story. It is generally written by a copy editor, but may also be written by the writer, the page layout designer, or other editors.

The most important story on the front page above the fold may have a larger headline if the story is unusually important.

Publication date:
1894


Title:
The History of the Paragraph


Author:
Edwin Herbert Lewis, rhetorician, novelist, and poet, was born in Westerly, Rhode Island, in 1866. He received an A.B. and A.M. from Alfred University in 1887, a Ph.D. in Latin from Syracuse University in 1892, and in 1894 was awarded the first Ph.D. in English by the University of Chicago.

Headline of great importance


Section headings

Though not required by the syntax of any language, paragraphs are usually an expected part of formal writing, used to organize longer prose.

Manual of Style

Though not required by the syntax of any language, paragraphs are usually an expected part of formal writing, used to organize longer prose.

Section organization

Though not required by the syntax of any language, paragraphs are usually an expected part of formal writing, used to organize longer prose.


Our Approach

A paragraph (from the Ancient Greek παράγραφος, parágraphos, “to write beside”) is a self-contained unit of discourse in writing dealing with a particular point or idea. A paragraph consists of one or more sentences.

Section headings

Though not required by the syntax of any language, paragraphs are usually an expected part of formal writing, used to organize longer prose.

Section organization

Though not required by the syntax of any language, paragraphs are usually an expected part of formal writing, used to organize longer prose.